RGB Color

Understanding the RGB Color Model

Executive Digital Uncategorized

  Computer Monitors Display RGB, So It’s Used for Web-Based Projects There are many models that graphic designers use to accurately measure and describe the color. RGB is among the most important because it is what our computer monitors use to display text and images. It is vital that graphic designers understand the difference between RGB and CMYK as well …

Colors Print

8 Steps To Set Up Your Files For Print

Executive Digital Uncategorized

If you have worked with printing projects, you most likely have felt overwhelmed by the entire process. What paper to choose, color modes, setting up your files, the list goes on. Here are a few simple steps to double-check once you are ready to send your file for print! These steps will help set up your files for print are …

Screen Prints

A Guide to Long-Lasting Screen Prints: Tips for Proper Curing

Executive Digital Uncategorized

Last time we explored some ways to cure certain challenging garments. Here are some more tips to ensure a proper cure, no matter the substrate! When many screen printing veterans first got started, they may not have realized just how many variables factored into properly curing their prints. As the industry has advanced, new technology has made it even more …

Web Maintenance

Why Website Maintenance is Important

Executive Digital Uncategorized

Everyone knows that they need a website, but typically simply set up a site, launch it and never come back to it. Yet, failure to properly maintain your website can lead to dire consequences for both sales and your business as a whole. If your site isn’t a success, you could be losing valuable customers. Mission Critical Functions If mission …

Hashtag Printing

Why The Hashtag Printing Trend Is Heating Up

Executive Digital Uncategorized

It’s all about the souvenir photo when it comes to conferences and festivals these days.  It seems that any and every gathering worth its digital weight is incorporating the hashtag printing station. Not only are they turning up everywhere; but the station and its surrounding vicinity is like a magnet, attracting people from the time the venue doors open to …

Print Marketing

How Print Marketing Can Help Your Personal Career

Executive Digital Uncategorized

When you’re launching or revamping your career, one of the characteristics that will make you stand out from other candidates right away is a well-established personal brand. Unfortunately, there’s a lot more involved than just making sure your LinkedIn and Twitter avatars feature the same headshot. Fortunately, print can help. You can use print media to promote yourself in myriad …

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7 Print Marketing Ideas to Promote Your Small Business

Executive Digital Corporate Printing

Despite the attention given to digital marketing, printed marketing collateral hasn’t lost its relevance. Print materials and promotional products are tangible expressions of your brand and remain vital parts of any successful small business marketing plan. Printing is more affordable than ever, which means your marketing budget goes even further. You can get inexpensive 2-sided business cards on high-quality paper, …

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5 Reasons Your Small Business Needs Content Marketing

Executive Digital Web Design

Constantly clamoring to grab the attention of prospective customers, small businesses are competing with a lot of noise. Consumers are cutting through clutter by fast-forwarding television shows, subscribing to ad-free digital radio, installing ad-blockers to browse their favorite websites sans-ads and customizing what’s in their social media feeds. To avoid getting skipped over or ignored, savvy digital marketers must craft …

Image of embroidery designs

What Benefits Can Come to the Organization From Employees Wearing Uniforms?

Executive Digital T-Shirts, Womens Clothing

Uniforms bring to mind workers like police officers, firefighters and factory workers Nevertheless, company uniforms work in almost any work setting, including offices. Uniforms are available in different forms from a one-piece protective suit to a button-down shirt with the company logo embroidered on the pocket. Uniforms provide benefits for employees and the company to consider when deciding if uniforms …

Brochure Design and print.

Make a Lasting Impression with These Tips for Designing a Brochure

Executive Digital brochure design

Brochures are a colorful and informative representation of what you have to offer. Brochures have lasting power — customers think twice before tossing something that looks and feels nice. And, while it may feel like digital publishing is taking over the world, paper marketing pieces are still practical and important — so knowing how to put together a compelling, useful …

Image of color printing at ThinkPro

Avoid Making This Mistake Before Sending Us Your Design

Executive Digital Graphic Design

Most people don’t know the difference between RGB and CMYK and that’s fine, no one knows everything. However, if you wish to print something, you need to learn the difference between these two before making a very expensive error. You might think that modern PDF standards automatically convert RGB to CMYK upon saving, and they really do, but that conversion …

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Keep an Eye on These Marketing Trends

Executive Digital Web Design

Last year we witnessed more innovation in the marketing industry than ever before. Apps steadily became an expectation for consumers rather than a desirable, but unnecessary feature to have. And not just on mobile devices. They’re now available and expected on smart TVs and as native web applications. We also saw a surge in the use of interactive content with …

Image of web designer at work

The Importance Of Website Design And How It Can Influence Business

Executive Digital Web Design

In these days of technological prowess and tremendous advancements in the digital area, most, if not all companies rely on a website to reach their consumers and potential clients, and to maintain a relationship with people across the globe. Many companies have built legacies that have accumulated to decades of hard work, but in this day and age, a website …

Image of business cards

How to design a business card: 10 top tips

Executive Digital Business cards

A well-designed business card can make you stand out from the crowd. Here are some top tips on how to make one that leaves a lasting impression. Although we’re working in paperless offices more and more, the humble business card is still a mainstay of a business. If you haven’t got a card you can give out to prospective clients or …

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2017’s Search Engine Optimization Trends

Executive Digital Web Design

As you might already know, search engines change their algorithms periodically in order to prevent people from gaming the system, which would give them the upper hand against their competitors. In this article, we’re going to talk about the upcoming changes in 2017. What you need to update your website Accelerated Mobile Pages (AMP) Google believes that every website must …

Image of a stack of magazines

How to Design a Stunning Brochure: 15 Expert Tips

Executive Digital brochure design, Brochures, Corporate Printing, News Print Design

A highly effective brochure distinctly and succinctly details what your business is about and what you can do for your customers. On the other hand, a poorly designed brochure will only chase away potential buyers to the welcoming arms of your competitors. A brochure is a type of leaflet commonly seen on shelves or racks featuring a variety of information …

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RGB and CMYK: What’s the Difference?

Executive Digital News

Color can be important in conveying the meaning of visual content. Because visuals play an important role in message delivery, paying special attention to color can elevate your creative work and portray professionalism. Oftentimes, there is a need to use a very specific color, especially if you have to use a color from your organization’s brand guidelines. When you need …

Image of Business Cards

21 innovative business card designs

Executive Digital Business cards

The ingenious individuals use their business cards to help them stand out from the crowd. In the design world, a standard business card based on one of the many business card templates out there just won’t cut it. Like a mini creative resume, a business card is a small but powerful marketing tool that enables you to showcase your unique …